Jeep® introduces new 6.4-liter V-8 Wrangler Rubicon 392 concept

Jeep Wrangler Rubicon 392 Concept

The last time the most recognizable vehicle on the planet was offered with a V-8 engine was in the 1981 Jeep CJ, with its 5.0-liter V-8 that delivered 125 horsepower and 220 lb.-ft. of torque.  Jeep enthusiasts have been clamoring for a V-8 powered production Wrangler in recent years, and the new Jeep Wrangler Rubicon 392 Concept is an indication they may soon get their wish.

The Jeep brand has introduced its new Wrangler Rubicon 392 Concept, powered by a 6.4-liter (392 cubic-inch) V-8 engine that delivers 450 horsepower and 450 lb.-ft. of torque, and a 0-100 km/h time in less than 5 seconds.  Dana 44 axles, a full-time two-speed transfer case, electric front and rear axle lockers, 37-inch mud-terrain tires and a Jeep Performance Parts 2-inch lift kit from Mopar combine with suspension enhancements, a more-robust 8-speed transmission and a massive V-8 powerplant to deliver the ultimate fun-to-drive Jeep vehicle with more off-road capability than ever in a Jeep Wrangler.

“Jeep Wrangler enthusiasts have been asking us for a Wrangler V-8, and our new Wrangler Rubicon 392 Concept proves that we have the ability to make that happen,” said Jim Morrison, Head of Jeep Brand – FCA North America.  “From the recently introduced 29 mpg Wrangler EcoDiesel, to our award-winning Jeep Gladiator, and the upcoming Wrangler 4xe plug-in hybrid electric vehicle, Jeep is clearly listening to its customers.  We are anxious to gauge their reaction to this new Wrangler Rubicon 392 Concept, a vehicle that delivers an incredible and unmatched level of fun-to-drive performance and capability, on- and off-road.”

Power, performance and capability on- and off-road

To accommodate its 6.4-liter V-8 engine and a stronger 8-speed transmission, the Jeep Wrangler Rubicon 392 Concept features upgraded engine mounts and a modified frame.  Suspension upgrades include new aluminum, monotube Fox shocks for improved damping and heat dissipation. A two-mode exhaust alters the performance sound at the touch of a button.

The Jeep Wrangler Rubicon 392 Concept boasts even more capability courtesy of third-generation Dana 44 axles, a Selec-Track full-time two-speed transfer case, Tru-Lok electric front- and rear-axle locking differentials, 37-inch mud-terrain tires that wrap around custom 17-inch beadlock wheels that hold tires to rims under extreme lateral loads, allowing for reduced tire pressure operation and added traction.

A factory Jeep Performance Parts 2-inch lift kit from Mopar makes way for additional suspension articulation, and improved approach, breakover and departure angles.  The Wrangler Rubicon 392 Concept also features Rubicon rock rails, steel bumpers with a Warn winch, and a steel belly pan – all added to help navigate the toughest off-road terrains. 

The more robust 8-speed automatic transmission and full-time 4×4 transfer case improve overall drivability, and massive amounts of low-end torque allow for a 3.73 gear ratio, which delivers improved highway efficiency and a greater range of off-road capability.

Enhanced Jeep Trail Rated capability

The Jeep brand boasts several Trail Rated criteria, which are improved on the Wrangler Rubicon 392 Concept. Specifically:

  • Traction is improved courtesy of 450 lb.-ft. of torque and custom 17-inch beadlock wheels
  • A factory Jeep Performance Parts 2-inch lift kit and 37-inch mud-terrain tires combine to improve articulation, and contribute to unprecedented levels of water fording capability (34 inches) and ground clearance (13.25 inches), as well as improved approach (51.6 degrees), breakover (29.5 degrees) and departure (40.1 degrees) angles.

Unique, custom design inside and out

The new Jeep Wrangler Rubicon 392 Concept features Granite Crystal exterior paint adorned with Bronze accentuated tow hooks, badging, springs, shocks and wheels, while featuring a heavy-duty raised performance hood with an aggressive appearance, custom half doors and Wrangler’s Sky One-touch powertop, with removable side panels for complete open-air freedom.

Inside, the Wrangler Rubicon 392 Concept features rich Red Rock-colored leather bolstered seats with gold stitching, along with a performance steering wheel.

Mashreq and Frost & Sullivan research projects revenue GCC healthcare industry to remain resilient, with some subsectors still expected to show growth in 2020

Karim Amer Senior Director - Head of Healthcare and Education Corporate and Investment Banking Group Mashreq

Joint research conducted by Mashreq and Frost & Sullivan reveals that Gulf Cooperation Council (GCC) healthcare service providers are poised for significant investments in digital health to kick-start the recovery of the industry post COVID-19.

The research report, titled GCC Healthcare: A Glance into the Future, found that revenue in the GCC healthcare industry will contract only modestly this year due to the pandemic. In 2019, revenue across the sector (including Pharma, Medtech, hospitals etc.) totaled $38.45 billion, with the expectation that it is likely to be almost flat for 2020 between $36.8 billion and between $37.9 billion as large declines in the medical imaging equipment market and medical technologies market are offset by growth in Pharma and Digital Health investments.

However, the report found that the pandemic has catalyzed GCC healthcare service providers to ramp up investments in digitization and telehealth, in an effort to drive future growth and improve operational efficiencies post COVID-19. Annual investment in digital infrastructure is expected to increase by anywhere between $500m to $1.2b, an increase of 10% to 20% in the next two years, compared to previous estimates of 3% to 4%. And by Q4 2020, virtual visit volumes are set to increase by four times.

In addition, the pandemic is also expected to drive implementation of lean management systems and Knowledge Process Outsourcing (KPO) across the healthcare sector in order to maximize

cost efficiencies for providers, helping them offset immediate revenue challenges and be prepared for any future cash and liquidity issues.

Karim Amer, SVP, Head of Healthcare and Education, Mashreq, said: “GCC countries have been successful in managing the spread of COVID-19 and overcoming issues quickly. The pandemic has brought negative growth to the global economy, and while healthcare has not been entirely immune, it is expected to show more resilience in relation to most industries, with accelerated growth in several subsectors such as Long-Term Care, Post-Acute Care and Telehealth. As the region’s healthcare industry embarks on a process of recovery, digital health will emerge to prominence. It will be the fastest to transform and regain growth, catalyzing fundamental change throughout the entire industry. Demand for digital healthcare has already increased significantly and we expect it to rise further across many areas including Remote Patient Monitoring, virtual care, robotic automation and artificial intelligence. In many ways then, the COVID-19 crisis marks a turning point for the healthcare sector globally as well as within the GCC, providing it with an opportunity to revamp its roadmap for the future.”

During the COVID-19 crisis, the biggest challenges have been dealing with supply chain disruption and optimizing cash flow management for healthcare providers. The unforeseen surge in demand for drugs, test kits and personal protection equipment has accelerated the need for domestic manufacturing. The report estimates that by 2021, there will be an increase in the number of domestic manufacturers. And by 2025, at least 30% of the medical devices and between 30% and 40% of pharmaceutical products consumed in the region will be manufactured locally.

“As the region continues to deal with the COVID-19 pandemic and overcome the burden being put on the healthcare sector, we are seeing healthcare investments realign to overcome shortcomings and support growth. The foundations are being laid for a more efficient industry where the whole healthcare delivery system will be reinvented. The opportunities ahead are abundant,” Amer added.

Mashreq is uniquely positioned to add value and support its existing and potential clients in the healthcare space. The bank’s sector specialization enables it to function as an integral part of the healthcare ecosystem and offer holistic solutions, not confined to balance sheet support and traditional lending. For example, healthcare has been witnessing sizeable M&A activity and

consolidation over the past few years which is expected to further accelerate, and Mashreq is capitalizing on its extensive healthcare network to introduce and facilitate such opportunities. Another area where the bank has been collaborating and supporting its clients closely in light of the recently lifted movement restrictions in the UAE, is with regard to the digitization of payment transactions, which most businesses within healthcare and other sectors are now looking at as an immediate necessity rather than a medium term objective.

JAFZA records 10.6% increase in retail and e-commerce business

Mohammed Al Muallem, CEO and Managing Director, DP World, UAE Region

Jebel Ali Free Zone (Jafza) has recently recorded 10.6% growth in the retail and e-commerce sector with a total trade value of AED 37.6 Billion despite the sudden challenges facing both regional and global economy in recent times.

More than 1000 companies from 96 countries play a pivotal role in Jafza’s Retail and General Trading sector, with the free zone’s unparalleled infrastructure making it the ideal location for companies to set up and operate. Approximately 39% of these companies derive from the Middle East, 30% from Asia, 15% from Europe, 9% from North America, 7% from Africa and 1% from Oceania. In total, they employ more than 10,000 personnel and operate across combined facilities that is almost two million square metres.

Although the region has seen a decline in business activity, the shift in technology has introduced a new market segment for consumers. The UAE’s Retail community can count on Jafza to support their end-to-end logistics needs through its digital innovations. Bringing together components needed to create a true multimodal logistics connectivity underscores Dubai’s long-term commitment to facilitating the growth and development of regional and global commerce. Jafza improves the flow of sea-to-air cargo by eliminating the processes of exit and entry from one zone to another.

Mohammed Al Muallem, CEO & Managing Director, DP World, UAE Region and CEO of Jafza, said: “The e-commerce business sector was issued the highest number of licenses in the UAE, during May 2020. The first five months of the year saw a 300 per cent increase in consumer demand for e-commerce services. It’s quite clear consumers have discovered a new way of purchasing, as data shows the amount spent online has increased and we are here to leverage this behavioural trend.”

Al Muallem clarified, “The recent pandemic has caused a shift in consumer buying habits, a behavior that impacted a positive outcome proving that the internet is the major catalyst in shaping human lives and digital profiles. DP World has introduced Manasah, an online platform targeting retail in the UAE and the Digital Freight Alliance with its global imprint, an internet marketplace for small to medium sized enterprises. We at Jafza, are working closely with these retailers to help transfer their stores into online platforms. Moving on, further studies need to be done in order to evaluate and plan a rebound of the economy keeping in mind that online shopping is a natural progression and is now a part of nearly every consumer’s life. We foresee greater importance on technology-enabled solutions as well ensuring safety across the supply chain. The rebound may take some time, but while waiting out, necessary enhancement on the supply chain needs to be in place to earn back consumer confidence.”

In addition to the flexibility and trade facilitation under one single window “Dubai Trade”, Jafza offers a tax-free business environment with reputable regulatory bodies. It also allows existing business owners to apply for additional licenses, making them dual business license owners.

Jafza recently announced the “Jafza Customer Support Initiative” with a 50%-70% reduction of registration, licensing and related administration functions fees in Jafza as well as for new investors. A range of online services are offered free of cost as a direct result of Jafza’s on-going digitalisation process. Such effective initiatives aim to assist more than the 8,000 businesses that operate out of Jafza and hundreds of new businesses attracted by the premier Free Zone’s plug and play infrastructure and solutions for trade.

Jafza has been able to continue to support its many retail and general trade clients during this time of unprecedented challenge; taking action to ensure that companies receive the services they require to get through the COVID-19 crisis, allowing them to maintain operations and normalcy for their own customers.

Dubai Heights Academy ready for full reopening in September

Alison Lamb (principal Dubai Heights Academy)

Dubai Heights Academy (DHA), a leading British curriculum school located in the heart of Al Barsha South, has announced that it will be reopening in full when the new academic year 2020/2021 starts on August 30th.

Alison Lamb, Principal at DHA, “We are able to comply with all of the KHDA’s protocols for reopening a school and still operate a regular school day. We have a large campus with ample additional space. So where needed we can divide classes across two classrooms, with teachers, teaching assistants and support staff moving between them, to ensure students are always 1.5 metres apart and learning is uninterrupted.

“We do not need to ask students to attend at staggered timings or alternate days, which logistically could be problematic for some parents. In addition to having sufficient space for our returning students, we are confident of enrolling more, especially now that prospective pupils and their parents can physically visit the school for tours.”

As part of their reopening plan, DHA will introduce thermal imaging equipment at the three main entrances, fit none contact hand sanitizer dispensers and establish a precautionary two-metre distance in all common areas. The school will also operate one-way systems and supervise students, at all times, to avoid crowding.

Additional cleaning staff are planned for, to ensure regular consistent cleaning and disinfecting is carried out throughout the campus.
The newly completed slip road and on road parking will allow easy access to the school’s three main entrances. Plans are in place for specified year groups to enter the different entrances. These operating procedures will be communicated in more detail, before the start of the term.

“The school staff will remain on site during the school day and students will receive practical reminders throughout the day about washing hands and maintaining social distancing from their teachers and other pupils. Our inclusion team and wellness character POD will focus heavily on the health and wellbeing of our students, as this is our number one priority,” added Ms. Lamb.

DHA is now open from Sunday to Wednesday 9-3pm, for onsite tours, with personal tours also available outside of these hours. The tours are currently limited to one family per visit and no children under the age of six years are allowed. Virtual tours of the campus, can still be accessed via DHA’s website
DHA has recognised the importance of digital learning and the use of technology within education. The recent distance learning and working from home has further highlighted the use of technology so we are thrilled to announce that we will provide free access to a Chromebook for each child in Years 3 to 7 to enhance their learning experience both at home and in school.

Furthermore, DHA has introduced a series of revised fees and new payment plans. New students enrolling for the 2020/2021 academic year, which starts August 30th, will benefit from discounted package deals. For FS1 students a 15% discount will be applied to KHDA approved annual fees, plus a subsequent 10% discount when the students are enrolled in FS2 the following academic year 2021/2022.

New students in FS2 to Year 6 will receive a 10% discount and Year 7 students will be offered a 5% discount on their annual fee Additional discounts are available for parents working for any of DHA’s corporate partners such as Emirates NBD, Emrill, Canon, Cisco and Du Telecom as well as members of the Emirates Platinum Card programme. “It is worth checking with us, to see if your employer is included in our corporate partners plan,” said Ms. Lamb.

A new monthly payment plan has been introduced for the new academic year in addition to taking payment by credit card. Parents will now be able to spread the cost of tuition across all three terms, meaning essentially that their total annual fees can be paid in monthly instalments over ten months, easing the financial burden.

Ramada Encore Hotel opens in Muscat

Al Khaleel Group, today announced the opening of Ramada Encore by Wyndham Muscat. Strategically located on Sultan Qaboos Street, this new hotel redefines the concept of midscale business and leisure travel, offering a comfortable and consistent environment with state-of-the-art facilities.

Located 15 minutes away from Muscat International Airport and the city’s major landmarks such as Sultan Qaboos Grand Mosque, Qurum Beach and the Royal Opera House. The 163-room hotel is aesthetically designed for the guests to enjoy their stay with prime comfort. Property highlights include a rooftop pool with sundeck, a fully-equipped fitness center, all-day dining, a multipurpose meeting room, and a lobby lounge.

Rooms feature amenities such as complimentary Wi-Fi, flat-screen television, safe deposit box, rollaway beds, and a high-tech touch panel to control the lighting and temperature of the room. Guests also have access to a wide choice of local and international channels for entertainment.

“It gives us great pleasure to be able to bring quality and affordable lodging to the Muscat community and we look forward to welcoming travelers to the area’s newest hotel,” said Sheikh Mohammed Hilal Ali Al Khalili, the hotel’s owner.

Ramada Encore by Wyndham Muscat is set to open on Saturday 1st August 2020 and is expected to add more than 120 jobs to the Muscat community.

New virtual reality-based testing solution launched for the MENA power transmission sector

Siemens Energy is launching new virtual reality (VR)-based solutions in the Middle East, specifically tailored to power transmission companies, allowing them to remotely test, validate and train employees. The new innovative solutions will help clients ensure business continuity, at a time when the global COVID-19 pandemic resulted in travel restrictions and social distancing precautions.

The utilization of augmented reality (AR) and the VR technology in the power transmission sector will have a great impact on both time and cost, based on the different applications of this technology. For example, Factory and site Acceptance Tests as well as training can be done remotely and in real-time.

The new solution is based on the usage of a smart helmet by mounting a portable 360º camera on the helmet of the person performing the test. A hands-free tablet or a wearable computer is also connected to the helmet. Footage from the camera will be streamed live to the customers who will be virtually transported, across different locations. VR-supported goggles allow the customers to navigate through the equipment, during the testing, in a real-life immersive experience.

“The energy companies are focusing on operational efficiency, improved quality, increased production, high uptime, and ease of monitoring and controlling the critical infrastructure. Grid operators are now embracing new digital solutions that will help them achieve those goals,” said Mahmoud Hanafy, Senior Vice President, Siemens Energy Transmission Solutions in the Middle East.

Siemens Energy’s Transmission Solutions team in the Middle East are deploying this approach at a number of sites across the region. The online, live stream allows for numerous functions, including real-time virtual reality mark-up for remote guidance and site surveying for greenfield projects that are inaccessible.

“In the past, conducting factory tests would typically require professionals and customers to travel abroad, incurring additional costs in addition to spending more time. Now, the new solutions can drive long-term new business models, helping reduce the carbon footprint, it’s also about adapting to the new way of working digitally,” he added.

Nissan launched online financing solution from Al Masaood Automobiles to accelerate customer journey

In efforts to elevate customers’ experience and convenience, Al Masaood Automobiles, the authorized distributor of Nissan, INFINITI, and Renault in the Emirate of Abu Dhabi has announced the launch of its newly-developed online auto retail financing scheme that allows customers to obtain the necessary funding without the need to physically visit a showroom or bank. The online financing solution is being made available through the website ( Implemented in partnership with top UAE banks, the new online auto retail financing solution was created with the aim of giving customers total peace of mind–offering a complete online journey that meets their needs and requirements.

Under the offering, customers can visit the Nissan Abu Dhabi website to access the complete range of Nissan car models. Once they finally pick out a car that they wish to purchase, customers can easily select the button that says, ‘Apply for finance,’ followed by selecting the most appropriate online finance option, complete the application and then upload the other required documents. A representative from Al Masaood’s Finance and Insurance (F & I) team will review the application and respond to the customer within 24 hours.

Declan McLaughlin, Head of Finance and Insurance, Al Masaood Automobiles, said, “We are continuously working to provide customers with a holistic digital car buying experience. This reflects our firm belief that digital channels will fundamentally change the way people buy cars, therefore, integrating seamless payment solutions into the buying process will present an online buying journey that is customized and connected to them on a personal level.”

“Our new online auto financing scheme marks a new milestone in the customer purchase journey, offering our customers a more convenient and streamlined process as well as attractive financing deals to suit their needs.” concluded Mr. McLaughlin.

Dubai FDI calls on free zone companies and investors to capitalise on stimulus measures

Fahad Al Gergawi, CEO of Dubai FDI

Dubai Investment Development Agency (Dubai FDI), an agency of Dubai Economy, called on businesses and investors to capitalise on the incentives announced by the various free zones to reduce the impact of COVID-19 on economic activity in the emirate.

Senior officials from Dubai Economy and prominent free zones, such as Dubai Multi Commodities Centre (DMCC), Dubai Internet City, and Dubai South joined Dubai FDI in a webinar today to address businesses and investors, highlight the measures adopted by their respective free zone in line with the stimulus packages announced in Dubai and the UAE to ensure business continuity and sustain growth following the pandemic.

The webinar was the fourth in the ‘Public-Private Connect Programme 2020’ series designed by Dubai FDI to foster public-private engagement and update the local, regional and global private sector on the progressive measures being adopted by the government to strengthen Dubai and the UAE as a business-friendly destination that enables sustainable growth.

A 10-year-old programme, the Public-Private Connect is a vibrant platform for the public and private sectors to discuss new developments as well as explore and strengthen partnerships.

The Dubai Free Zones Council announced a comprehensive economic stimulus package and member free zones rolled out specific initiatives to reduce business costs and enhance financial liquidity for companies, in line with the directives of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai to ensure business continuity and reduce the economic impact of COVID-19.

Free zone businesses have been offered deferred rentals for up to six months, easy installment facility on payments, refund of security deposits and guarantees, cancellation of fines, and permission for temporary job contracts that allow free movement of labour within the free zones for the rest of the year as part of the stimulus measures.

Fahad Al Gergawi, CEO of Dubai FDI, said the free zones in Dubai are integral to reviving global trade movement and ensuring that the stimulus packages announced by the UAE following the pandemic achieve their desired goals.

“Free zones are a critical component of the ease of business and openness that attracts capital and talent into Dubai and strengthens the credentials of the city as an innovation hub and gateway. Dubai FDI works closely with each of the free zones in the emirate to attract related investments, promote their strategic offerings to raise awareness of these enabling ecosystems among investors globally, and also develop networking opportunities,” said Al Gergawi.

Mohammed Shael Al Saadi, CEO Corporate Strategic Affairs in Dubai Economy, addressed the webinar and said:  “I am honoured to participate in this webinar with our colleagues from the free zones to share updates on Dubai Economy’s response to COVID 19 and our re-opening efforts to our listeners, mainly the private sector businesses that make up the ‘real economy.’  Such public-private sector dialogues are essential to engaging both sides to understand their needs; listening to business community feedback, and to communicate government’s policies and initiatives.  The COVID-19 pandemic has again stressed that the close relationship between the public and private sectors is essential to overcoming the crisis together. This will sustain our business community engagement strategy and communication through ENGAGE DXB, which is a platform to serve the interests of the Dubai business community.”

Free zones in Dubai attracted 101 greenfield FDI projects in 2019, according to the fDi Markets intelligence of the Financial Times. Free zones contribute to one-third of Dubai’s GDP and together, they host 44,985 companies with nearly 389,336 employees.

Ahmed Bin Sulayem, Executive Chairman and Chief Executive Officer, DMCC, said: “As a hub for global trade, we are committed to ensuring that Dubai remains the chosen destination to do business in the region. But most importantly, at DMCC, we believe that our members success is our success. It is our social and economic responsibility to support them in every way possible and through every step of the way. We are confident that by working together, we will emerge stronger and overcome this challenging period while maintaining a robust economy.”

Following the global outbreak of COVID-19, the UAE launched an AED 282.5 billion (US $76.9 billion) stimulus package to help offset the impact. The Government of Dubai also launched an AED 1.5 billion package.

“Our stimulus packages are a translation of Dubai’s leadership vision to maintain the culture of ease of doing business and support investors and the business community to strive before others. The challenge is global and the only way forward is to adapt and be prepared.” said Tahnoon Saif, CEO of Mohammed Bin Rashid Aerospace Hub, Dubai South.

Rove Hotel appreciates airport staff with 100 free rooms ahead of visitor arrivals

Rove Hotels is flying high with the news that Dubai is ready to open back up to the world on 7th July. To celebrate, the Rovester team wants to treat the city’s airport workers to some well-deserved relaxation before things really kick off and get busy again.  

As part of this very special offer, 100 free one-night stays will be given away to airport workers. The offer is valid on stays from Sunday to Thursday, 5th to 9th of July 2020 at Rove City Centre, less than 10 minutes away from Dubai International Airport. Anyone looking to avail of the offer can book through with the promo code DXBReady.

Any airport company’s ID must be presented at check-in on arrival. Rooms must be booked in advance and will be allocated on first come, first served basis, with a maximum of one complimentary night per person.

Dubai Economy sees 83% growth in DED Trader licences issued in first half of 2020

The DED Trader licence launched by the Business Registration & Licensing (BRL) sector in Dubai Economy (DED), enabling start-ups in Dubai to conduct business activities online and across social networking accounts, has seen overwhelming response with 1947 licences issued during the first half (January to end of June) of this year, an increase of 83% compared to the same period last year as the total number of licences reached 1064 licences.

The report also showed that the total number of DED Trader licences issued in June has reached 577 licences, an increase of 163% compared to June 2019, when 219 licences were issued. This reflects the growth witnessed by Dubai as a leading destination for e-commerce and a commercial hub for consumers in the Middle East region, as the emirate adopts its e-commerce strategy, which aims to enhance the emirate’s position as a global platform for e-commerce.

Dubai Economy launched the DED Trader licence to promote e-commerce and the competitiveness of Dubai’s economy, as well as to realise the vision of the government to drive digital transformation and build awareness about e-platforms that facilitate commercial activities. Due to its advanced logistical structure and the high demand for Internet use in the previous months, Dubai has succeeded in realising its smart transformation with the Fourth Industrial Revolution strengthening the adoption of e-commerce as an exceptional model for doing business.

Dubai Economy focuses on providing support to DED Trader licence holders by signing partnerships with government and private sectors, providing facilities for their business growth as well as opening new channels by enhancing cooperation with major sales outlets.

The total number of DED Trader activities is 382, and the number of permitted activities in a single licence is ten, provided that they are consistent within the same group category. “Lifestyle Coaching” topped the list of activities issued since the launch until end of June 2020 followed by “Marketing Services Via Social Media”; “Portal”; “Social Media Applications Development & Management”; “Perfumes & Cosmetics Trading”; “Marketing Management”; “Project Management Services”; “Web-Design”; “Ladies Wears Tailoring & Embroidery”; and “Readymade Garments Trading”.

“Information Technology” group, which includes 17 activities, topped the list of activity groups followed by “Fashion” (33 activities); “Other Personal and Trading Services” (13); “Ladies tailoring and design” (3), “Preparation of Food” (7); “Commercial brokerage” (2); “Event organizers” (8); “Handicraft workshops” (13); “Electronics group” (17); and “Exhibition organizers” (5). The total number of DED Trader licence groups is 82.

Through DED Trader licence, Dubai Economy seeks to regulate and enhance ease of doing business electronically, find a platform that supports and develops trade as well as connect customers with traders. The licensee cannot open a shop/store but can avail of three visas if the ownership is 100 % Emirati and legal liability falls under the licence holder. The licence is issued electronically wherever you are by visiting and following simple steps; create username and password; enter address details, and social media accounts for the project/business; select the activity and trade name and finally pay and receive the licence electronically.

The benefits of getting a DED Trader licence include getting Dubai Chamber membership for commercial activities, benefitting from bank facilities; getting Customs Client Code, which facilitates import and export via; temporary employment services; participation in exhibitions & conferences and training workshop; displaying of products in consumer points of sale and providing work space.